1. To increase your fan base and develop online skills.

2. Digital media is the new-age driving force in music relations.

3. Many A&R and record execs will ask, and or Google to find you online before doing business with you.

4. Know the difference between a web presence and a web site. A web presence is a blueprint of your character, musical talent, and social skills. A web site is just a web placeholder that does nothing unless you do something.

5. Drive impulsive sales.

6. Recognition

7. Content interaction and sharing.

8. Access to tons of social media outlets, software and applications to increase your web presence as an artist.